whatsapp no. Kudosta

It is for sure that you don’t want customers to have assumptions about your brand! Without the proper information, customers find it difficult to understand the services you are providing to them. Website is the best medium to advertise your brand than any other marketing strategy. If you have a well-structured website, you will gradually notice an increase in the count of customers from visitors. In this blog, we will be talking about the website redesign and its benefits to a business.

How frequently you check analytics? Daily or weekly?

Analytics play a vital role in business growth. You can build data-driven strategies to reduce overall costs. An article by Marcum says that continuous website enhancement according to the user feedback helps in generating leads. Therefore, the website should be updated within 3 to 4 years to keep pace with the latest technologies and trends. Behavioral data from analytics will help you to recognize the areas of improvement. Convert visitors to customers by understanding the analytics to increase user engagement.

Let’s uncover the reason to improve website design-

Boosts Conversions

Yes, your organic and paid marketing strategies are working but what about your website? The design and functionalities of it are outdated. It needs a repair for boosting your conversion rates. Before Redesigning a Website, conduct proper research based on impressions and user data. Search for the latest web design technology to rebuild the website’s structure. You can include a chatbot or social media buttons to help customers to contact you. You can also add a call to action, upgrade your content, insert more visual elements and change your design. Hook your visitors with a user-friendly design to motivate them to spend more time surfing your website’s features.

Converts Website Visitors Customers Referrals

UI/UX Enhancements (Layout and Navigation) of a website have a major contribution in improving user engagement. On top of it, if your website is compatible with mobile platforms, you will surely get better responses from the users. Remove extra pop-ups and advertisements as it makes customers lose their interest. On behalf of it, you can add a short video describing your business. Your website should be appealing according to your business type. For example, your brand is associated with software development then it should have a well-built portfolio and testimonials from your happy clients.

Supports Search Engine Crawling

How do you read a text? By reading it. Unfortunately, search engines like Google can’t. It uses “crawling” to understand a website’s links, structure, images, and audio. If the structure is outdated then Google will not be able to rank your website. To support search engine crawling, you have to upgrade your website according to the latest trends. Check Technical SEO after upgrading your website. You can continue monitoring the tags and headings that you have predefined.

Makes your brand Authoritative

There are various websites on the web that provides free images that you can use for graphics. We would recommend you to build images in-house by experienced graphic designers. They have the skills to create visuals that give glimpses of your brand. You can also save these visuals to reuse later for any modifications. Customized Graphics attracts the audience to your site by making your brand authoritative for the public. A customized image explains your brand properly and gives a professional appearance.

Improves Brand Image

Firstly, take time to redesign the website. Don’t be in a hurry. Build wireframes and sitemap to avoid confusion for website design. Secondly, communicate with developers, designers, and digital marketing experts to evaluate the views of customers on the current website. Take an idea from the team before improving the website. Lastly, perform website testing. Test the website usability before you launch its updated version. Take help from the internal stakeholders to check on the necessary features/functionalities. Self-service before providing services to the customers is better than regretting receiving negative feedback.

These were some of the reasons that state that you need to improve your website continuously. An upgraded website helps to convert prospects at a faster rate. Remember that everything is important. Whether it is setting up a physical working location, building a website, and maintenance for both of these. Otherwise, you will keep losing customers! Contact US Kudosta Team.

Businesses build their own website to increase credibility and to help their potential customers to know about their brand. It creates an online presence for them to search effortlessly about a particular product or service. When this website completes the time of minimum 3 years, you have to understand that it is the correcttime to revamp it. You have to now finalize your new products and services that needs to be updated online. You should not delay the process of Revamping Your Website.

A new website design will gain interest of the customers on the amazing features/functionalities that you have added. Remember that your website should be problem solving for the customers otherwise they will lose interest in your business and can switch to your competitors.

To make your concept clear, we have provided some of the benefits of website redesign. Have a look-

Builds Trust Among the Customers

The quality of a reputed brand is that it always thinks out of the box to provide the best of their services to its customers. It comes up with innovations and the latest trends for them. Moreover, this process should be consistent so that customers continue to trust that your brand is durable. An improved website gives its customers personalized features, delivering extra traffic to your business.

Improved UI/UX

You can change this setting to give a better experience to the customers. The engaging content keep a hold on to the customers for long on the website. Visual components give great user experience thereby increases traffic of the website. It also reduces recurring issues in the website that makes it reliable.

Layouts

After the Website Redesign, attractive layouts with particular tables, mega tags, eye catching titles always works. This helps to gain search rankings for a website. Layouts makes the website appealing and to the point that is liked by the customers.

Build Competitive Edge in the market

Unlike you are following other business processes there might be small businesses in the market who are obsessed with your trend. If this can be the scenario then you should not avoid redesigning the website as it can give you a great competitive edge in the market. Your systematic website design will give customer better navigation, quality content and a way to communicate with your team.

Customer Connection

Now that you have redesigned your website by properly understanding the customer requirements, they can now surf the content easily. Your improved content strategy gives desired information to them that will help you to build connections. Increased website visitors mean more queries which ultimately means better lead generation.

Browser Compatibility

You aren’t sure on which browser customers are accessing your website. So, by redesigning it you can make it compatible with browsers like Opera, Firefox, Google Chrome and other. With Website Redesign Services, you can make your website compatible to any browser.

Increase Load Speed

Do you like to access a webpage that hangs too much? Will you continue surfing it? Of course not, you need a webpage that loads quickly and contain appropriate information otherwise you will lose potential customers. Your website should load within 2 to 3 seconds as soon as someone clicks on the link. An elementary way to increase page speed is by creating links that contain large files. With this, the website will get more page impressions than earlier, indirectly, it will also increase search engine ranking.

Visual Content

Would you like to have more impressions on your website content? Don’t forget to add visual content when revamping your business website. Including infographics to your website especially one that contains the story of your business as it attracts reader’s attention on a web page. Short videos, images, and GIFs create engaging visual content.

Testimonials

No doubt, people attract to a service when they see the outcome of other businesses or groups. Feedback from your happy customers is helpful to let people know your success stories. It adds value to your business. Don’t forget to make it a part of your Website Redesign. It will boost sales, check it out!

If you are observing that the conversion rate of your business is decreasing, realize that your website needs an update. Revamping it can be helpful to solve most of your business problems. While redesigning your website have a clear business goal in mind. At Kudosta, our professionals will suggest ideas to bring more customers to your business via your website! Contact US Kudosta Team.

In this fast-moving technology world, every business is looking for the latest opportunities that will help to build better customer brand identity and credibility.

In this 21st-century, everybody wants to experience the latest and best technology without spending so much time. Therefore, most of the users will decide to leave the website in just 10-15 seconds. According to a survey, 35% of people uninstall an app within only two days of installing it.

The main question that might pop out on your head why is it so?

The researcher also had the same question. And the answer to this UI/UX design User interface/ user experience design). The major reason why visitors don’t engage with the product is the design; therefore makes your brand get lost in the sea.

Before directly diving into how to overcome this hassle, let’s understand how why UI/UX is important to your business.

Why UI/UX Is Important For Your Business?

The initial objective of any business is to upscale the revenue rate and boost growth. UX/UI Design is the crucial factor in attaining this goal. To achieve this, the user experience and customer satisfaction play a major role.

Here, to be more elaborative I have listed all the major reasons why UI/UX Is Important For Your Business:

Interactive UI/UX leads to Higher Customer Satisfaction

Any poor UI/UX will take customers far away from your website or app. This will directly lead to nothing but unhappy customers. On the opposite hand, an interactive UI/UX makes the user get hooked up and increase customer satisfaction which raises the ROI. The foremost way to it is to make sure excellent UI/UX quality.

Establishing Brand Reputation Interactive UI/UX

A great impression can be created in just seconds. However, are you aware that 75% of users choose based on how credible and attractive your website looks. If the color of the website is not appealing, then the users will not even bother to check your product or services that you are providing.

Acquire Traffic with UI/ UX

No doubt, IT is a competitive industry. Here, you can zillion brands selling the same products or services. To make your business stand out from the crowd make sure you get to pay attention to how your website/app looks.

Make your visitor stay at your website

Research once told a human can have only focus for 8 seconds at a time. This ultimately means that your visitors can put only that much. It’s solely now the customer’s decision whether they want to stay on your page or not.

Now, that you are aware of how just a small, yet powerful factor can turn around your business.

Let’s take a glance at it to attain the above-given benefits.

Why UI/ UX are important for your business?

  • Brand Building
  • Consistency
  • Increased traffic
  • Customer satisfaction
  • Time and cost-effective

How important is UI/UX Design for Your Business Website?

Key Components of UI/ UX Design

Some of the main components of UX  user experience and designs to keep in mind is to are given below:

  1. Information Architecture

By the main itself as you can identify, it is related to the overall designing of the application structure. The major role is about providing easy navigation and user-interaction.

  1. Interaction Design

Once the architecture is ready, it is about designing. It includes various elements such as aesthetics, color, fonts, graphics, and other visualizations.

  1. Customer Usability

The more User-Friendly UI & UX, the higher visitors you get. The user will prefer using the app only if the product or website serves the purpose on the go. Otherwise, the user would skip to the next website.

  1. Visual Design

Visual design is like giving life to your website. This is because it like giving an identity to your brand or business. The visual design can have a major impact on the user’s behavior and therefore the most important part of UI. Visual design is not just about the images and graphics, instead, it is a bundle of a perfect combination of color, fonts, icons, and beyond.

  1. Wireframing

Wire framing is majorly regarding crafting an outline of the application to test the features, look, and interaction of the application even prior to the customer’s use of it. This technique is generally used to evaluate if the application gives the output that is expected out of it.

Each and every step that is mentioned above are the crucial components that can’t be ignored by any business owner.

Now you would have got an idea of the whole UI and UX Development process, it is the fundamental component for designing and structuring the front end of the application. It not only increases the intractability but even enhances the application’s outlook and inner functionalities

Interesting UI/UX Design Facts

Why UI/UX Is Important For Your Business?

In the process of understanding the significance of UI/UX plays in your business, the next question that may pop out is about how to make the client experience of your site/application better.

Here are numerous tips and tricks to decrease the bounce rate.

  • Understand what the targeted people needs.
  • Come at the situation from the clients’ perspective and do the research, whether we are happy if someone else doing the same what my brand is doing.
  • Try not to bundle up your application/site with such a large number of components and keep it straightforward and exact.
  • Offer just what clients need, not what you want.
  • Convert the process into interaction.
  • Try not to allow your clients to get confused.
  • Analyze others’ work and learn.

By keeping these basic UI/UX configuration factors as the main priority, you can guarantee the best client experience on your application/site. You can likewise get in touch with us on the off chance that you the possibility of an incredible item as the main priority and need to guarantee that it offers the best client experience. With our UI/UX mastery, we can help you construct client-driven items that succeed in the hearts of your clients.

Final Outcome

I hope by now you would the answer to your question on what it is and why it is. UI/ UX can be one of the major deciding factors for your visitors to continue with you or not. If the inner feature is the brain of the application, the UI and UX is the heart of the application. As the IT industry flourishing competitively high, the need of UI UX design is to grab the eye balls of the visitors of the visitors.

Therefore, it is necessary to choose it wisely and smartly. contact the kudosta team today.

The digital world is changing drastically and dynamically in no time. In this case, if you are thinking to make your business boom on the online platform, then there are a few things that you need to remember.
Responsive web design is a key principle of any website to rank on the first page of the search engine. As a growing brand, you need to be very careful about each and every bit. In this digital world, the readability and user experience also matters.

1. Unstructured content
Outer looks matters when it comes to website content because the visitors look at the first things. However, different companies require a different layout. It is important to have creativity and attractive, instead of a messy one. Make sure that captures the right eyeballs.

2. Perfect color choice
The viewers will get enticed only if you use the syndicate right color combination to your website. The chrome combination that you use must be according to your industry and match your logo also. The proficient designers will be an expert in perfectly playing with your color combination.

3. Avoid additional animation and images
Business owners mostly think that people get attracted to animation, but not too much off. It’s recommended to use minimal images that impulse your text, however, not at the cost of website speed. The more animation you employ, the more time your website will take to load.

4. Unnecessary pop-up windows
Avoid imposing unnecessary pop-up windows, which will annoy your customer. Though the site owners use them to gain more traffic, it is crucial to use them smartly. Most importantly, keep the close option for your users if they are not interested.

5. Broken Links
If you are someone who is familiar with blogging and website, then you must be aware of the importance of the links. The links are generally helpful in driving the visitors to the right track but use them strategically. Using the broken might be tricky, but deal with it smartly.

6. Mobile Responsive
Earlier, it was not essential to look for a mobile responsive website, but now ignoring that can ruin your business plan. As a designer, you need to ensure that website works perfectly when you access on your mobile. This is because most people access websites only using mobile phones.

7. Complex Navigation
Complicated navigation can upset your customer. Once a visitor is on our web page, they hardly take approx. 30 sec to take a glance on the entire page. In that case, if you have complex navigation, there is a higher chance that they would exit your website, even if your services are good.
Final Touch
Many designers in the notion of creating a creative website, end up designing a messy website. It is important that you don’t repeat that message at any cost, as it can be a huge loss for you.
There is no such thing as such a thing called a perfect design that could work to all types of client needs. The only secret is to analyze and achieve a responsive one for your valuable clients and serve the purpose.

If you are someone who is planning to build a website for yourself or for your clients? If yes, then there multiple factors to consider before starting to work on it. One of them is using a custom web design or a website template.

Choosing Custom Web Design Services or templates totally depends on the requirement, budget, and time of the project. Each of them has its own pros and cons.

To get clarity on each of them, read the blog till the end.

Custom Web Design

Pros of Custom Web Design

The greatestadvantage of using custom web design is that they are developed from scratch as per the client requirement. Also, the design of the website will be unique which can be rebuilt, customized as per customer satisfaction and taste, which can give you an edge over your client’s competitors.

Not only this, but it also adjusts to your business needs in a better manner, and thus, gives you the space for applying your organization’s marketing strategies. They are expandable at any point and you can incorporate other things as per client’s requirement.

Cons of Custom web design

Though the custom web design has a lot of benefits, it will affect your pocket to a greater extent, when compared to the website template. Apart from this, it takes a longer time to start from the scratch of the custom designs. Because of this complexity and time consuming most of the companies don’t prefer custom web design, and there are chances that your website project will be subject to delays.

After having a look at the advantages of custom web design let us look at the website templates and the pros and cons.

 Website Templates

Pros of Website Templates

A few of the advantages of the website template will have a boom effect with its speed and looks on your project. The most common way to start building a website is to use website templates, as it easy to buy from ThemeForest, template monster, or Elegant Themes. Thus, it has a shorter development cycle.

If you are someone who wants to get your work done in a faster way, then the template is just made for you. Days are gone when the website temple used to look boring and dull, now you can find an attractive and appealing website as per your industry. You can customize the pages as per your need.

As mentioned before, templates have improved over the years and the uses of them have increased like never before. Now you can easily be able to see your content within various templates in real-time, deciding which alignment suits your project mission and goals in terms of style, looks, and functionality.

Cons of the website template

Now that your excitement is on the top, let’s have a look at a few disadvantages that you need to consider before starting to work.

The cost of your website template will be 1:100 of your project, thus, there is no guarantee that millions of people would not have used the same template. Therefore, there’s no guarantee that your site is not a clone of someone else’s. Also, if you are deciding to customize the template, it may start troubling you with the functionality and features.

Final Takeaway

Hope, you would have got a crystal clear idea of what is right for you, and what is not. Thus, based on your requirements, functions, features, and looks you can pick the best for the website.

Every business wants to gain trust and credibility of your potential customer, but this is possible when you have a good Website Speed Optimization. A website that delights new or returning customers is likely to have better performance than the one who does not.

As per a survey that happened recently, most of us don’t prefer waiting even for 2 seconds to pop up the content.
Is it true that the speed of the website rank affect the sales of your website?

The answer is yes, it does. Stick with us, till the end and know why it matters.

Website speed is the first impression:

The first impression is the best impression. Your customers or visitors will instantly make a judgment about your business. If your website loads instantly, it leaves a strong impression on your customer’s mind.

User Experience:

User experience plays a major role in making your customer take a glance at the product or service that you are selling. The positive user experience can be the decision-maker, whether they want to purchase from you or not.

A slow website can affect the conversion rate:

If a slow website is what takes away your customer, then try to bring them back by fixing the necessary thing. A slow website can cause you huge losses. Amazon has relived that they may face a $1.6 billion loss even if they show up the slow website even for one second.

Website speed affects the ranking:

The search engine loves speed. Their main motive is to provide speed, accessible, and user-friendly websites. So, if your website lacksthe speed criteria, then it might affect the ranking of your website.

Factors to consider for Improving the Speed of your website

There are multiple factors that can affect the speed of your website, which can in turn affect the traffic and sales rate.

1. Shrink your images
2. Improvise the javascript and CSS files
3. Eliminate your redirects
4. Use a cache
5. Check your content delivery
6. Consider creating AMP

Tools That Helps to Learn about your site loads

To improve the website loading speed, initially start with understanding what is the current speed. Some of the tools that may be helpful for you are given below.

Page Speed Insights:

Google has offered a speed tool under a few different names. The best thing about the tools is that it provides a detailed description of how fast your site gets loaded on both desktop and mobile. Apart from this, you will also get a step-by-step breakdown of how you can change website speed optimization.

Pingdom:

The Pingdom page speed is a tool that provides a lot of insights on improving the speed of the site. It is more or less similar to Google’s tools, as it will specify things that you need to changes for improving the ranking of your website.

WebPage Test:

WebPage Test is another tool that gives information about the issues that are happening on the back scenes of your website. By using this field, you can choose devices and different server locations to check the webpage speed.

GTmetrix:

With GTmetrix, you can look for factors that are affecting the speed of your website. In this tool, they show the letter grades to showcase how fast your website loads. It pops automatic alerts to notify for the issues that may affect the speed of your website.

Final Takeaway

The website speed is not just about the website is slow, but it also shows the negative effects on SEO, revenue, UX, conversion rates, and usability. Even the fraction of seconds can leave a huge impact, so always start working on the basics to improve, for Making Your Website User-Friendly and Accessible for your customers.

Growth Hacking

The term ‘growth hacking’ has been making its way around the internet for a few years now.
In 2019 growth hacking is going to continue to rise in popularity and become an even more important marketing strategy for businesses.
Growth hacking entails finding low-cost or free solutions to rapidly grow one’s business/social presence/awareness/customer base in a short amount of time.
Growth hacking is the name for what businesses do when they take on the job of growing their company themselves, instead of hiring an agency.
It’s a tactic that is popular for startups and bloggers.
If you take on all of your own:

Website building & management

SEO
Social media management
Viral content creation
List building
Design
Product creation
Customer acquisition
Sales funnel management
…ect ect

Then, it’s pretty likely that you are a growth hacker!

Influencer Marketing

Influencer marketing and micro influencer marketing is the business of paying social media influencers to promote your products to their followers.
Influencer marketing has been picking up steam over the past year and it shows no sign of slowing down any time soon.
Consumers are becoming more and more tired of being ‘sold to’ by big celebrities in traditional advertising of TV commercials. As a result, social media influencers are becoming major players for businesses.
Working with the right influencer can be a great way to have your products seen by a whole new audience in a seemingly more ‘organic’ way than traditional advertising spots.
Instagram is the main app where most of the influencer business takes place, and Instagram is taking note.
It has been announced that Instagram is currently testing new Creator Accounts which give influencers special creator-specific features.

Voice Search

The ability for Internet users to be able to shop and discover items online by voice command is massive right now.
320 million users are searching using voice search, with Google stating that 20 percent of all searches have voice intent.
Siri is becoming smarter every year, too.
Furthermore, Amazon sold tens of millions of Echo (Alexa) devices in 2018 alone.
Now is the time to jump on what is becoming one of the biggest digital marketing trends.
Learn how to optimize your website for voice search, and make it part of your marketing strategy this year.
Visual Search

Currently, Google has its visual search tool Google Lens, which is available through the camera app in Pixel phones. This tool recognizes objects and landmarks.
Last year Pinterest launched the Pinterest Lens feature, which is a visual search tool that allows users to find out where to buy a product, simply by taking a photo of it.
Optimizing your images for Google image search and Pinterest can easily be done by naming your image file and alt text with keywords.
But in 2019 we are going to go even deeper.
Google has filed a patent on contact actually disambiguating queries which will allow a user to get information about an image on their device by vocally asking Google to search about what they are seeing.

Blogging

Blogging is the ultimate growth hack for your business.
Adding a blog to your website and writing content specific to your products/services is a fantastic way to reach new customers, create engagement and awareness for your brand, and build your authority in your niche.
But more so, as these blogger’s income reports prove (some are making 7 figures a year!) blogging is big business in and of itself.
Blogging is one of those digital marketing trends that keeps on rising.

 

Pinterest Marketing

Pinterest’s popularity as a marketing tool continues to rise. It is the secret ingredient for many bloggers to grow their blog traffic, especially new bloggers.
As Pinterest is used as a quick traffic generator where big amounts of traffic can be achieved, regardless of ones DA.
Considering traditional Google SEO efforts can take a while before results are realized, Pinterest SEO results are almost immediate.

Tailwind Tribes

Tailwind is a Pinterest and Instagram scheduling app that is a fan favourite of marketers.
Within the app is an additional feature called ‘Tailwind Tribes‘ where members repin each other’s Pinterest pins, and help grow one another’s accounts in a form of group-power-marketing.
Tailwind’s popularity continues to snowball each year – and I don’t see that snowball melting any time soon.

Facebook Live

Appearing in regular Facebook Live streams for your followers is a great way to build your authority and grow your business.
People like seeing a real person on social media, and putting a face and voice to a brand.
Making yourself visible in 2019 is a smart resolution to strive for, and showing up in a Facebook Live cast is a great way to do it.

Facebook live videos to consistently discuss her current offers and services, answer questions, and have open discussions about topics related to her niche.
This keeps her at the forefront of her followers and clients minds as an authority figure, while it also keeps the doors to communication open on a personal level.
Facebook Live is one of the more extroverted strategies on this digital marketing trends 2019 list.
Will you be putting yourself out there and confidently go live this year?

Email

Email marketing is and will always be one of the best ways to make sales while building long-term relationships with your customers.
In 2018, public privacy concerns prompted the GDPR regulation, which came into effect in May.
The GDPR law and its big fines affect anyone worldwide who may run a business, email campaign or website where European visitors may visit and give their email address to.
Because of this, it is extremely important that your website has the right privacy page and legal information.
This Legal Bundle gives you a template with all the information you need.
How can you improve your email marketing strategy this year?

Prioritize your email list building efforts this year by creating some amazing new opt-in freebies.
Reward your current subscribers for their loyalty by giving them bonus material and special content.

What makes a good web design is one of the most discussed topics in online presence. Before delving into it, it is required to understand the foundational idea of a website. Website is an online address of a business. A website of a business receives the visitor, introduces, and gives a clarified idea about the purpose of the business in the market.

The website exhibits the products and highlights of the business to the visitor. A good website catches the eye and captivates the heart. Repeat it!!!Good web design comprises of both look and the feel, that is why it is a combination of User Interface & User Experience Design. It should give a pleasing sight to the eyes and pleasant feeling to the heart of the visitors. Check out the 12 effective principles of good web design.

Get clarity of purpose

Ensure that you are strongly convinced about the purpose of the website. A good-looking website begins with a clear understanding of the purpose of the website. Plan and finalize what do you want to show and speak to your visitors through your website. You can see a well-finished website if the purpose of the website flows in all the pages of the website.

Communicate through content

Once you finalize the purpose of the website, make sure to communicate it properly. Having said that, you should be keen in choosing the content that carries informative value, fonts and colours that serves the purpose.

Contents in detail

Readable font, legible colour, good graphics and infographics make a wholesome content of good web design. Paying importance to the perfection of the wholesome content makes the website clear, precise, attractive and informative. Check out ideas on choosing fonts, colours and images to ensure the content of the site goes inline with bringing a good web design.

Navigation

Navigation is one of the most important aspects of the website to give a smooth experience to visitors. Unless it is smooth to use, the user would find it difficult to use. If it is difficult to navigate, the visitor will not revisit your website. Structure each page with proper navigation like clickable buttons, hierarchical menus and logic placement of buttons.

Quick load time

Load time is the most important factor to keep your visitor intact with your website. Ensure that your website loads quickly. Visitors do not like to visit the website that takes too long to load. Optimize the images, minify the CSS or JavaScript and also HTML to load your site faster.

Responsive website

Obviously, most of the modern-day internet users use smartphone and various other gadgets. People find it easy to access the required information on the go using their mobile device. Unarguably your website should be mobile-friendly. A responsive website would attract more visitors.

Beautiful interface and experience

Make sure you prioritize both the look and experience in the web design. The design should please the eye and capture the heart.The design creates both visual and emotional values. Focus on user interface and user experience design. Make sure to give equal importance to the text, image and graphical contents to bring out a pleasing website.

Create awesomeness

White space on your website shows the contents of the website well-orchestrated. A website without white space would look cluttered and straining to eyes at times. Visitors would spend more time on your website if the visuals of the website are organized well in ample white space.

Draw inspiration

The designs inspired you can be a great help to you to create a good website. Spend time in the inspired designs that give you inputs in line with your business goals. It can spark an idea for good web design. If you want to create a visually impacting website, you should consider the designs that impacted you.

Use Grid layouts

One of the best ways to bring a visually pleasing website is to use grids to orchestrate the placement of the contents. Designers would find it easier as it makes their job smoother. It keeps the content balanced in line, in boxes, columns and sections. It is not only easier to implement but also aids to create a visually attractive website.

Carry your objectives everywhere

The prime existence of your website is to retain your customers, acquire new customers and to provide effective customer service through various channels. Hence make sure to focus your objectives on every page of your website. The pages of your website should reflect the main or the part of the objective of your business in appropriate sections.

Be user-centric

The user perspective is a key factor to ideate a good web design. An effective and efficient website serves the best to the users. Keep your focus on users in the aspect of design, layout, navigation, contents and every element of the website. A good web design that attracts users is always user-centric.

Conclusion

Good web design comprises of various principles and ideas but a website that wins the customers gives clarity on how the business can be beneficial to the customers. Look for an experienced web designing company that converts your requirements into a stunning website.

Web developments keep evolving with fresh trends which directly or indirectly compels the website owners to get updated to stay fit in the competition. Day by day, the competition keeps increasing as 200 new websites are launched every minute. Imagine having a place or holding a rank in the midst of over 200 million active websites.

Following is a list of web development trends that will dominate in 2019:

Artificial Intelligence

Shortly or fondly called as AI, artificial intelligence has become one of the most sought-after technology in the digital world. Considerable amount of companies is seeking to implement Artificial Intelligence to reap the results of digital transformation. AI has got its grip in web development also.

Artificial Intelligence Map

AI industry keeps growing momentously and an estimation by Gartner shows that it will reach a giant leap of 70% by the end of this year. Therefore, more than 40% of the companies will deploy AI to improve customer satisfaction and efficiency. Undoubtedly, AI is emerging as a crucial trend in web development in this year.

Single Page Applications (SPAs)

When the navigation gets easier, web users get attracted to it. That’s where SPA have caught its place. As far as the application is easy to navigate, it becomes more popular. Web users get attracted and interested more in the faster and simple design. SPA’s are fine on mobile and desktop and has become a notable trend this year with easy navigation and menus.

Blockchain Technology

Bitcoin and other types of cryptocurrencies has brought the blockchain technology as trending digital transfers. Uncompromising storage of data through distributed ledger is called a blockchain technology and it has become more popular these days in various industries.

Blockchain technology stack

Huge amount of transactions can be authenticated easily by using blockchain technology, its emerging technologies and streamlined management of supply chains. Leading industries and technology giants are developing their blockchain technology platforms.

Motion UI

The attraction factor in interactive graphics has made it increasingly popular these days. Web Development companies have started to understand the scenario that web users are interested in spending time in giving their attention to the motion graphics on the web pages. The static images and the graphics based on flash are not drawing much attention and people gradually lose interest in such UI. Therefore, it is time to start concentrating on Motion UI as it has become the preference of the web users.

More Enriched Designs

For many years, web designing companies have been emphasizing on functionality of the website and simplicity of the design because of the trend. Lately, there is a change in this idea as the rich graphic images and animation has become quite dominating. Enriched design is the trend in this year due to the growing demand.

For example, most of the text contents are replaced by graphic contents as it seems to be quite easy for the users to understand. Obviously, the demand for enriched graphics increases.

Push Notifications

Like mobile apps, push notifications in websites is getting popular as it is easy to manage at both the ends. It quickly replaces the email newsletters.  It is used for personalized promotions, and to notify the updates and special offers. This trend in 2019 will drive more business than before.

Progressive Web Apps (PWAs)

Progressive web apps combine the benefits of websites, browsers and mobile applications. Businesses that have shifted to progressive web apps from usual websites have been reaping higher conversion rates and also customer engagement. PWA will be undoubtedly a trend in this year because of the combined benefits.

Low Code Development

Low code development is highly beneficial as it facilitates the development of wonderful websites without the need of coding expertise or experts. Rather than the conventional web development process, low code development is preferred these days by several web development companies.

Adaptability

One of the most important factors to reach wider audience is to get the website displayed across various devices and gadgets. This paves the way for the companies to make their websites available on any device. More the adaptability, more the response is. Apparently, adaptability is a key trend in 2019.

Cybersecurity

The unexpected data breaches, confidentiality breaches, data privacy and other cyber-attacks has been a major concern of many IT companies and its professional. Definitely, cybersecurity remains as a key trend in 2019.

Conclusion

Apart from the trends listed above, other technologies like AR, IoT and Voice User Interface are also emerging this year and will be leading trends for sure.

Google keeps evolving with regular updates and it throws the responsibility on online players of any category to get updated to move along with Google’s evolvement. The best way to keep holding our content or website in Google search engine for long time is to getting evolved along with Google.

The search engine algorithm and SERP gets evolved with Technology and User behaviour. Technologies like AI, Machine Learning and Big Data influences and the user behaviours like mobile search, micro-moments, and voice search also brings the change.

There is no other go than understanding the trend and getting adapted to it. What will be the trending SEO technique in 2019? Let’s see it here with a better understanding.

Voice Search

Due to the advanced technologies from Tech Giants and comfort in ease of use, voice search has become more popular these days. A research says that 50% of searches will be done using voice search in 2020. The ability of Google’s voice search capture is 90%.

What to do?

In this scenario, the focus should be on optimizing the conversational keywords and local voice search.  If you maintain your search intent with a “why” associated with your keyword, it is a plus.

Video Keyword Research

Using videos in the websites have become more popular as it is considered as the best way to show up or showcase or explain to the customers/audience/visitors. Culture, products, services and solutions of the companies and brands are best explained through videos. Moreover, channels and vlogs also have been increasing in different video sharing platforms. This increases web traffic obviously.

What to do?

Inform the search engines about the metadata of your videos using video sitemap in the website.

Mobile First Index

Needless to say, the population of mobile phone users especially smartphone users has been increased drastically. Increasing number of searches are done from mobile phones. Therefore, it is important to check important mobile buzzwords.

What to do?

Emphasize on load time of your responsive website. Check the structured data of your website for both desktop and mobile version.

SSL (Secure Sockets Layer)

More than 80% of the users leave the website if they find it not secure, survey says.

What to do?

Increase the web security for your website and get SSL certificates such as server, immediate and root.

Rank Brain / AI & Machine Learning

SEO in 2019 should give more focus on Rank Brain as the old school methods are coming down. Rank Brain is an algorithm designed by Google in which Artificial Intelligence and Machine Learning is used to bring out most relevant results for the search engine queries. The Pre-Rank Brain and Post-Rank Brain makes a great difference in SEO. Keyword and the content play the crucial role to optimize the website according to Rank Brain.

Content Strategy/Quality

The strategy and quality of the content matters a lot in the modern SEO. First, you have to strategize the content for the website to make it effective for the latest trends of Search Engines. Secondly, optimize the content with quality and focus on keyword without unnecessary stuffing. As the algorithm becomes smart, the content should be also smart with visuals and values.

What to do?

Plan the content, ensure quality, focus on keywords and give a structure so that it becomes an engaging content to the audience.

User Experience Design

It is a most important factor in latest SEO to curb the bounce rates and to increase ranking. An optimized and responsive user experience design for the website is crucial.

What to do?

Ensure user-friendly website with attractive and easily understood visuals.

Bottom line

To be straight, the above given trends are mainly focussed to capture the customers. It will have a sure impact from 2019. Stay focussed and get updated to see the results.

We are HAPPY TO HELP you to meet with your objectives or Concern.
Request FREE Advise by filing up the form.

We will get back to you within 24 hrs.